AdornmentCraft

resources for crafters of jewelry & decor

Polymer clay beads as American Music Awards swag

November 18, 2007 (posted by chettid)


She Beads: Single Beads on Chain

[Originally uploaded by tigeropulos]

The handcrafted-jewelry studio She Beads recently announced that their jewelry has been selected for inclusion in the 2007 American Music Awards swag bags. It’s unusual to see truly handmade pieces, much less polymer clay items, showcased as fashion items at a major event like this one. It’s also quite refreshing!

She Beads was started in the early 1990s by stay-at-home mom and radiologist Sandy Rueve. Sandy developed a unique style for her colorful beads and beaded jewelry, which she creates by hand-rolling each bead using intricate millefiori techniques.

Over the years, Sandy’s business has really grown. What began as a one-woman business in her home basement now employs over 30 people and operates from a 4,000 square foot production facility in Chicago.

You can ready more about Sandy and her business and designs at the She Beads website.



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